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Design / UI-UX
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Miscellaneous
The first two semesters focus on basic principles of communication design, including a specialized basic training. Scientific subjects, for example, about visual communication, semiotics and graphic practice complement the curriculum. Technical courses in composition, printing, bookbinding, photo and film technology and computer applications are offered together with the workshops that belong, among other things, to typography and font design, reproduction and offset printing, photography, printing, bookbinding and packaging technologies, audio vision and computer applications.
In the third and fourth semester with the focal point typography and AV media, students gain additional experience in the creation of typographic layouts and grid systems. The concept, research, image generation and composition are basic subjects studied. Through long-term projects, students will learn how to create their own design solutions in terms of content and form.
Two long-term projects are supported and complemented by short-term design tasks in the field of poster design. The first main project focuses on the design of a self-conceived print product (i.e. typographic experience in two-dimensional space); the other one deals with the experience with film animation through a typographic short film (that is, typographic experience in the three-dimensional space).
The subsequent main studies are marked by project work. Students choose from among three units and their focal points in illustration/poster, book design and corporate design or magazine design; photo/film is also possible. Here, the focus is on the experiment and the development of independent design authorship. In the process, fictive teaching projects with maximum freedom and fantasy are as indispensable here as practical, realistic tasks.
Numerous theoretical subjects such as aesthetics, history and theory of visual communication, text and conception complete the teaching.
The Diplom degree thesis, an extensive, independent design task, concludes the studies.