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Conducted comprehensive data analyses to identify growth opportunities and drive product development initiatives. Proposed data-driven marketing solutions to drive sustainable growth.
Gathered business requirements and translated them into functional Salesforce solutions, reducing process inefficiencies by 30%.
Optimized digital marketing campaigns using SEO, PPC, and email automation, driving a 20% increase in lead conversions.
Conducted procurement analysis, cutting insurance costs by 50% and developing procurement strategies.
Developed SQL queries to extract key performance insights and managed databases to improve data accessibility.
Thesis: Database Management with SQL
Developed strong analytical skills through thesis work on UX Design & Financial Analysis in Public Procurement, focusing on innovation, product development, and financial data analysis relevant to the services financial sector.